Take the scorecard
We analyse your brand’s marketing foundations, highlight the gaps slowing your growth, and give you clear steps to strengthen your direction and momentum.
- It’s completely free
- Takes less than 10 minutes
- Get your instant report
HOW THIS ASSESSMENT WORKS
6 categories and 25 questions is all we need to assess your skills

MARketing & leadership alignment.
Assesses clarity of marketing leadership, decision-making, and alignment across teams to drive focused, effective execution.

Brand differentiation
Measures how clearly and consistently your brand stands out and communicates meaningful distinction in the market.

marketing consistency
Evaluates the structure, rhythm, and reliability of your marketing activity across priority channels.

Customer insight
Assesses how well you understand your ideal customer and use insight to guide strategic decisions.

Competitive positioning
Evaluates how effectively your brand is positioned relative to competitors, including pricing and messaging alignment

G0-TO-MARKET strength
Measures the clarity, coordination, and effectiveness of product launches and major campaigns
